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The value of arts for business /
"The traditional view of the relationship between business and the arts is very much a one-way affair: organisations may endorse, fund or publicise the arts but the arts have nothing to offer from a business perspective. The Value of Arts for Business challenges this view by showing how the art...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Cambridge, UK ; New York :
Cambridge University Press,
2011.
|
| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 100 | 1 | |a Schiuma, Giovanni. | |
| 245 | 1 | 4 | |a The value of arts for business / |c Giovanni Schiuma. |
| 260 | |a Cambridge, UK ; |a New York : |b Cambridge University Press, |c 2011. | ||
| 300 | |a 1 online resource (xvii, 294 pages) : |b illustrations | ||
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| 520 | |a "The traditional view of the relationship between business and the arts is very much a one-way affair: organisations may endorse, fund or publicise the arts but the arts have nothing to offer from a business perspective. The Value of Arts for Business challenges this view by showing how the arts, in the form of Arts-based Initiatives (ABIs), can be used to enhance value-creation capacity and boost business performance. The book introduces and explains three models that show how organisations can successfully implement and manage ABIs. Firstly, the Arts Value Matrix enables managers to see how organisational value-drivers are affected by ABIs. Secondly, the Arts Benefits Constellation shows how to assess the benefits of using ABIs. Finally, the Arts Value Map shows how ABIs can be integrated and aligned with organisational strategy and operations. These models lay the foundations for a new research area exploring the links between arts and business"-- |c Provided by publisher | ||
| 504 | |a Includes bibliographical references and index. | ||
| 588 | 0 | |a Print version record. | |
| 505 | 0 | |a 1. Why the arts matter in management -- 2. The arts into actions: Arts-based Initiatives -- 3. The value of Arts-based Initiatives in business -- 4. Arts-based Initiatives and business performances -- 5. Managing Arts-based Initiatives to imporve business performance -- A closing remark. | |
| 546 | |a English. | ||
| 590 | |a eBooks on EBSCOhost |b EBSCO eBook Subscription Academic Collection - Worldwide | ||
| 650 | 0 | |a Creative ability in business. | |
| 650 | 0 | |a Management. | |
| 650 | 0 | |a Arts. | |
| 650 | 6 | |a Créativité dans les affaires. | |
| 650 | 6 | |a Gestion. | |
| 650 | 7 | |a management. |2 aat | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Management Science. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Organizational Behavior. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Industrial Management. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Management. |2 bisacsh | |
| 650 | 7 | |a Arts. |2 fast |0 (OCoLC)fst00817721 | |
| 650 | 7 | |a Creative ability in business. |2 fast |0 (OCoLC)fst00882438 | |
| 650 | 7 | |a Management. |2 fast |0 (OCoLC)fst01007141 | |
| 776 | 0 | 8 | |i Print version: |a Schiuma, Giovanni. |t Value of arts for business. |d Cambridge, UK ; New York : Cambridge University Press, 2011 |z 9780521769518 |w (DLC) 2011003318 |w (OCoLC)694393891 |
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