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|a UAMI
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|a Wulfen, Gijs van.
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|a Creating innovative products and services :
|b the FORTH innovation method /
|c Gijs van Wulfen.
|
260 |
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|a Farnham, Surrey ;
|a Burlington, VT :
|b Gower Pub.,
|c 2011.
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300 |
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|a 1 online resource (xviii, 270 pages) :
|b illustrations
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|a Includes bibliographical references and index.
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505 |
0 |
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|a The difficult start of innovation -- Success factors for the ideation phase -- The FORTH innovation method -- Full steam ahead -- Observe and learn -- Raise ideas -- Test ideas -- Homecoming.
|
588 |
0 |
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|a Print version record.
|
520 |
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|a Creating Innovative Products and Services has been written for directors, managers, advisors and innovation specialists in organisations who are responsible for, or involved in, product innovation or service design, brand development, new business development or organizational development . In it you will find practical guidance through every stage.
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|a English.
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|a New products.
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|a Product management.
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|a Production planning.
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|x Gestion.
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|a Production
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|a BUSINESS & ECONOMICS
|x Development
|x Business Development.
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|a New products
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|a Product management
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7 |
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|
776 |
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|i Print version:
|a Wulfen, Gijs van.
|t Creating innovative products and services.
|d Farnham, Surrey, England ; Burlington, VT : Gower Pub., ©2011
|z 9781409417545
|w (DLC) 2010044357
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