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Corporate community involvement : the definitive guide to maximizing your business' societal engagement /
Building on the authors'' own extensive global experience at Nokia and EON, as well as the experience of many other experts in the field, this book offers a how to roadmap for managers on the comprehensive implementation of strategic Community Involvement inside their companies.
| Clasificación: | Libro Electrónico |
|---|---|
| Autores principales: | , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Sheffield, U.K. : Stanford, Calif. :
Greenleaf Pub. ; Stanford University Press,
©2010.
|
| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 100 | 1 | |a Lakin, Nick. | |
| 245 | 1 | 0 | |a Corporate community involvement : |b the definitive guide to maximizing your business' societal engagement / |c Nick Lakin and Veronica Scheubel. |
| 260 | |a Sheffield, U.K. : |b Greenleaf Pub. ; |a Stanford, Calif. : |b Stanford University Press, |c ©2010. | ||
| 300 | |a 1 online resource (viii, 269 pages) : |b illustrations | ||
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| 588 | 0 | |a Print version record. | |
| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a Front cover; Half-title; About the authors; Title page; Copyright page; Contents; Preface; Dedications; Acknowledgments; Introduction; 1. How to develop the right Community Involvement strategy; 2. Company roles, responsibilities, and skills in Community Involvement; 3. 'How much does it cost?'; 4. How to manage Corporate Giving, foundations, and disaster relief; 5. Integrating Community Involvement into your core business; 6. Make it stand out; 7. How to manage cross-sector collaboration; 8. The power of Employee Involvement; 9. 'You can't manage what you don't measure' | |
| 505 | 8 | |a 10. 'But why haven't we heard about this before?'11. 'I knew it would be worthwhile'; Useful organizations; Glossary of relevant terms; Index | |
| 520 | |a Building on the authors'' own extensive global experience at Nokia and EON, as well as the experience of many other experts in the field, this book offers a how to roadmap for managers on the comprehensive implementation of strategic Community Involvement inside their companies. | ||
| 590 | |a eBooks on EBSCOhost |b EBSCO eBook Subscription Academic Collection - Worldwide | ||
| 650 | 0 | |a Social responsibility of business. | |
| 650 | 0 | |a Corporations |x Public relations |x Management. | |
| 650 | 0 | |a Strategic planning. | |
| 650 | 0 | |a Industrial management |x Social aspects. | |
| 650 | 6 | |a Entreprises |x Responsabilité sociale. | |
| 650 | 6 | |a Sociétés |x Relations publiques |x Gestion. | |
| 650 | 6 | |a Planification stratégique. | |
| 650 | 6 | |a Gestion d'entreprise |x Aspect social. | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Industrial Management. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Management. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Management Science. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Organizational Behavior. |2 bisacsh | |
| 650 | 7 | |a Industrial management |x Social aspects. |2 fast |0 (OCoLC)fst00971326 | |
| 650 | 7 | |a Social responsibility of business. |2 fast |0 (OCoLC)fst01122851 | |
| 650 | 7 | |a Strategic planning. |2 fast |0 (OCoLC)fst01134371 | |
| 700 | 1 | |a Scheubel, Veronica. |4 aut | |
| 776 | 0 | 8 | |i Print version: |a Lakin, Nick. |t Corporate community involvement. |d Stanford, Calif. : Stanford University Press ; Sheffield, UK : Greenleaf, ©2010 |z 9780804771740 |w (DLC) 2010279594 |w (OCoLC)520785251 |
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