Looking beyond the runway : airlines innovating with best practices while facing realities /
The global airline industry, facing significant changes and discontinuity is prompted and forced to deal with a "new normal." Who would have imagined a few years ago that:- a significant percentage of consumers in the US now prefer to fly low-cost airlines instead of full-service airlines...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Farnham, Surrey ; Burlington, VT :
Ashgate,
©2010.
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Temas: | |
Acceso en línea: | Texto completo |
Tabla de Contenidos:
- Outlining the chaos, evolving strategies, and the new normal
- Learning from other struggles : the auto industry
- Learning from other successes : the customer experience industry
- Innovating around airline realities
- Firing on all cylinders to stay ahead
- Viewing the changing world map
- Flying with tailwinds against headwinds.