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Creating better futures : scenario planning as a tool for a better tomorrow /

As a founder and managing director of Global Business Network, James Ogilvy helped develop the technique of scenario planning, which has become an integral part of strategic thinking in both business and government. Now Ogilvy shows how we can use this cutting-edge method for social change in our ow...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Ogilvy, James A.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York, N.Y. : Oxford University Press, 2002.
Temas:
Acceso en línea:Texto completo

MARC

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245 1 0 |a Creating better futures :  |b scenario planning as a tool for a better tomorrow /  |c James A. Ogilvy. 
260 |a New York, N.Y. :  |b Oxford University Press,  |c 2002. 
300 |a 1 online resource (xvi, 238 pages) 
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504 |a Includes bibliographical references (pages 225-233) and index. 
588 0 |a Print version record. 
505 0 |a Cover -- CONTENTS -- FOREWORD -- PREFACE -- ONE: Aiming Higher -- Part One: New Game -- TWO: Religious, Political, and Economic Passions -- THREE: The Limits of the Marketplace -- FOUR: Rethinking Representative Government -- Part Two: New Players -- FIVE: Beyond Individualism and Collectivism -- SIX: Social Forces and Creativity -- Part Three: New Lenses -- SEVEN: From Worldviews to Better Worlds -- EIGHT: The Features of the Relational Worldview -- Part Four: New Rules, New Tools -- NINE: Facts, Values, and Scenario Planning -- TEN: Scenario Planning: A Tool for Social Creativity. 
505 8 |a Part Five: Scenario Planning in Action -- ELEVEN: Better Education -- TWELVE: Better Health Care -- THIRTEEN: Cadenza: Earth Might Be Fair -- NOTES -- INDEX -- A -- B -- C -- D -- E -- F -- G -- H -- I -- J -- K -- L -- M -- N -- O -- P -- R -- S -- T -- U -- V -- W -- Y. 
520 |a As a founder and managing director of Global Business Network, James Ogilvy helped develop the technique of scenario planning, which has become an integral part of strategic thinking in both business and government. Now Ogilvy shows how we can use this cutting-edge method for social change in our own neighborhoods. In Creating Better Futures, Ogilvy presents a profound new vision of how the world is changing--and how it can be changed for the better. Ogilvy argues that self-defined communities, rather than individuals or governments, have become the primary agents for social change. Towns, prof. 
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