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Japan's motorcycle wars : an industry history /

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Alexander, Jeffrey W., 1972-
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Vancouver : UBC Press, [2008]
Colección:desLibris. Books collection.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Introduction: Why the motorcycle?
  • Japan's transportation revolution, 1896-1931
  • Motorcycle and empire: a study in industrial self-sufficiency
  • Know your customers: designing products for an impoverished postwar market
  • Know your competitors: finding a niche in a crowded manufacturing field
  • Rise of the Big Four
  • Bitter realities: going bankrupt in Japan
  • Sales and safety
  • Appendix A: Motorcycle production, Use, and exports
  • Appendix B: Profiles of motorcycle manufacturers.