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Enterprise-wide strategic management : achieving sustainable success through leadership, strategies, and value creation /
"In today's highly competitive and dynamic business environments, corporations can no longer afford to rely on the static strategic management constructs of the past. Enterprise-wide Strategic Management is a leading-edge work that shows how business leaders can take better advantage of th...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Cambridge, UK ; New York :
Cambridge University Press,
2010.
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| Temas: | |
| Acceso en línea: | Texto completo |
| Sumario: | "In today's highly competitive and dynamic business environments, corporations can no longer afford to rely on the static strategic management constructs of the past. Enterprise-wide Strategic Management is a leading-edge work that shows how business leaders can take better advantage of their opportunities by taking a broader perspective of the world in which they operate. David Rainey advocates a holistic approach to the business environment, arguing that managers must work with all stakeholders, both internal and external, to create long-term success. Including numerous case studies featuring global corporations and small- and medium-sized enterprises (SMEs), the book provides guidance and support in formulating, developing, and implementing business strategies and action plans. It also includes advice on how to develop and deploy strategic management systems, management constructs, and organizational structures. This gives executives, strategic leaders, professionals, and practitioners the tools they need to create value and achieve sustainable success"--Provided by publisher. |
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| Descripción Física: | 1 online resource (xiv, 511 pages) : illustrations |
| Bibliografía: | Includes bibliographical references and index. |
| ISBN: | 9780511691263 0511691262 9780511805943 0511805942 0511690525 9780511690525 0511849672 9780511849671 1107209447 9781107209442 1282653288 9781282653283 9786612653285 6612653280 0511689780 9780511689789 0511692382 9780511692383 0511689039 9780511689031 |