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The success case method : find out quickly what's working and what's not /

The Success Case Method (SCM) offers a simple, carefully crafted way of determining how well a new organizational initiative is working. Already shown to be effective in dozens of organizations, SCM is based on five steps: focusing and planning the study; clearly defining what outcomes will be consi...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Brinkerhoff, Robert O.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: San Francisco, CA : Berrett-Koehler, ©2003.
Temas:
Acceso en línea:Texto completo
Texto completo

MARC

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245 1 4 |a The success case method :  |b find out quickly what's working and what's not /  |c Robert O. Brinkerhoff. 
260 |a San Francisco, CA :  |b Berrett-Koehler,  |c ©2003. 
300 |a 1 online resource (xv, 220 pages) :  |b illustrations 
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504 |a Includes bibliographical references and index. 
505 0 |a Preface; 1 What is the Success Case Method and How Does it Work?; 2 The Success Case Method: Step by Step; 3 Focusing and Planning a Success Case Study; 4 Envisioning Success: Creating an Impact Model; 5 Using a Survey to Search for Best and Worst Cases; 6 Interviewing and Documenting Success Cases; 7 Communicating Credible and Compelling Results that Tell the Story; 8 Putting the Success Case Method to Work: Strategic Applications; A: A Success Case Study Final Report; References; Index; About the Author. 
520 |a The Success Case Method (SCM) offers a simple, carefully crafted way of determining how well a new organizational initiative is working. Already shown to be effective in dozens of organizations, SCM is based on five steps: focusing and planning the study; clearly defining what outcomes will be considered success; identifying success cases; conducting interviews to learn exactly how success was achieved; and communicating results throughout the organization. Written by an internationally recognized expert in evaluation and training effectiveness, these are fast and foolproof techniques. 
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650 0 |a Success in business  |x Research  |x Methodology. 
650 0 |a Business failures  |x Research  |x Methodology. 
650 0 |a Case method. 
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650 6 |a Méthode des cas. 
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650 1 7 |a Succes.  |2 gtt 
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