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Small change : why business won't save the world /
A new movement is afoot that promises to save the world by applying the magic of the market to the challenges of social change. Its supporters argue that using business principles to solve global problems is far more effective than more traditional approaches. What could be wrong with that? Almost e...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Autor Corporativo: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
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San Francisco :
Berrett-Koehler Publishers : [Distributed by] Ingram Publisher Services,
©2010.
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| Edición: | 1st ed. |
| Colección: | BK currents book.
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| Temas: | |
| Acceso en línea: | Texto completo Texto completo |
Tabla de Contenidos:
- Preface; CHAPTER ONE: Irrational Exuberance: The Rise of "Philanthrocapitalism"; CHAPTER TWO: The Good, the Bad, and the Ugly: When Business Thinking Advances Social Change
- and When It Doesn't; CHAPTER THREE: Missing Evidence: The Change That Philanthrocapitalism Doesn't Make; CHAPTER FOUR: The High Cost of Mission Drift: Why Human Values and Market Values Don't Mix; CHAPTER FIVE: The Difference That Makes the Difference: The Decline of Philanthrocapitalism and the Rise of Citizen Philanthropy; Acknowledgments; Notes; Index; About the Author.