The library PR handbook : high-impact communications /

The fast-paced and complex PR role is becoming increasingly important as libraries need to respond quickly to the changing media landscape and the country's demographic shifts. This handbook will get you on the right PR track.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Gould, Mark R.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Chicago : American Library Association, 2009.
Temas:
Libraries > Public relations > Handbooks, manuals, etc.
Libraries and community > Handbooks, manuals, etc.
Bibliothèques > Relations publiques > Guides, manuels, etc.
Relations bibliothèque-collectivité > Guides, manuels, etc.
LANGUAGE ARTS & DISCIPLINES > Library & Information Science > General.
Libraries and community
Libraries > Public relations
handbooks.
Handbooks and manuals
Handbooks and manuals.
Guides et manuels.
Acceso en línea:Texto completo
Descripción
Sumario:The fast-paced and complex PR role is becoming increasingly important as libraries need to respond quickly to the changing media landscape and the country's demographic shifts. This handbook will get you on the right PR track.
Descripción Física:1 online resource (vii, 113 pages)
Bibliografía:Includes bibliographical references and index.
ISBN:9780838997260
0838997260

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