The internationalization of SMEs : the Interstratos project /

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This book uses information from annual surveys of companies in Europe during the formation of a single European market and addresses issues affecting small business such as marketing, entrepreneurship, export strategies.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Haahti, Antti Juhani, Hall, Graham, Donckels, Rik
Formato: Electrónico eBook
Idioma:Inglés
Publicado: London ; New York : Routledge, 1998.
Colección:Routledge advances in management and business studies
Temas:
International business enterprises > Europe > Case studies > Congresses.
Small business > Europe > Growth > Case studies > Congresses.
Export marketing > Europe > Case studies > Congresses.
Entreprises multinationales > Europe > Études de cas > Congrès.
Petites et moyennes entreprises > Europe > Croissance > Études de cas > Congrès.
BUSINESS & ECONOMICS > Industries > General.
Export marketing
International business enterprises
Small business > Growth
Europe
Electronic books.
Congress
Case Reports
proceedings (reports)
Case studies
Conference papers and proceedings
Conference papers and proceedings.
Case studies.
Actes de congrès.
Études de cas.
Acceso en línea:Texto completo

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