Advertising basics! : a resource guide for beginners /
Advertising Basics! is a one-stop resource for anyone who wishes to understand and unravel the exciting world of advertising. Beginning from the basics, the book uses a simple commonsense approach to explain everything one wants to know about advertising and how the industry works on a daily basis....
Clasificación: | Libro Electrónico |
---|---|
Autor principal: | Vilanilam, John V. |
Otros Autores: | Varghese, A. K. (Ajit Kuriakose) |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
New Delhi ; Thousand Oaks, Calif. :
Response Books,
2004.
|
Temas: | |
Acceso en línea: | Texto completo |
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