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|a UAMI
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|a Montgomery, Kathryn C.
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|a Target, prime time :
|b advocacy groups and the struggle over entertainment television /
|c Kathryn C. Montgomery.
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|a Advocacy groups and the struggle over entertainment television
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|a [1st pbk. ed.].
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|a New York :
|b Oxford University Press,
|c 1990.
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|a 1 online resource (xiii, 272 pages) :
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|a Communication and society
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|a Includes bibliographical references (pages 225-262) and index.
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|a Prime time as political territory -- Television under siege -- And then came Maude -- Managing advocacy groups -- Invisibility and influence -- He who pays the piper -- Battle over Beulah land -- Cleaning up TV -- The Hollywood lobbyists -- Packaging controversy -- From ferment to feedback.
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|a Print version record.
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|f Restrictions unspecified
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|a Electronic reproduction.
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|d 2010.
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|a Offering the first book-length exploration of network television's relations with advocacy groups, Kathryn C. Montgomery presents a comprehensive picture of the impact of organized pressure on prime-time TV. She vividly describes, for example, how the Catholic Church campaigned againstMaude's abortion on the TV show, Maude; how outraged actors mobilized a national protest against the portrayal of blacks in the TV miniseries, Beulah Land; and how the Moral Majority waged a sophisticated campaign to "clean up TV," by threatening to boycott advertisers. Exposing the inner workings of networ
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|a Television broadcasting
|x Social aspects
|z United States.
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|a Pressure groups
|z United States.
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|a Minorities on television.
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|a Minorités à la télévision.
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|a Télévision
|x Aspect social
|z États-Unis.
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|a Groupes de pression
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|a SOCIAL SCIENCE
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|x Cultural.
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|a SOCIAL SCIENCE
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|a SOCIAL SCIENCE
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|a SOCIAL SCIENCE
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|a Minorities on television
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|a United States
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|a Control - Sociological perspectives
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|i Print version:
|a Montgomery, Kathryn C.
|t Target, prime time.
|b [1st pbk. ed.].
|d New York : Oxford University Press, 1990
|z 9780195063202
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