Writing and producing for television and film /
Role models from the visual media often spark in viewers the will to emulate desired behavior. The Entertainment-Education method combines emotional appeal and relevant knowledge in order to promote such behavior change. This book-the second in a three-book series titled Communication for Behavior C...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Otros Autores: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
New Delhi ; Thousand Oaks, Calif. :
Sage,
2005.
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Colección: | Communication for behavior change ;
v. 2. |
Temas: | |
Acceso en línea: | Texto completo |
Tabla de Contenidos:
- 1. Using television and film for social development: the entertainment-education format
- 2. The role of the program manager
- 3. Articulation: designing message content for entertainment-education programs
- 4. Artistry: writing entertainment-education drama
- 5. Artistry: character development
- 6. Guidelines for script presentation and review
- 7. Auxiliaries: enhancing the message
- 8. Guidelines for pre-production: needs, budgets, and contracts
- 9. Guidelines for pre-production: artistic preparation
- 10. Guidelines for successful shooting
- 11. Guidelines for successful acting
- 12. Pilot testing
- 13. Major checklist.