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Media choice : a theoretical and empirical overview /
Annotation
| Clasificación: | Libro Electrónico |
|---|---|
| Otros Autores: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
New York :
Routledge,
2009.
|
| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 245 | 0 | 0 | |a Media choice : |b a theoretical and empirical overview / |c edited by Tilo Hartmann. |
| 260 | |a New York : |b Routledge, |c 2009. | ||
| 300 | |a 1 online resource (xiv, 306 pages) : |b illustrations | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
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| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | 0 | |t Social cognitive theories of media selection / |r Robert LaRose -- |t Action theory, theory of planned behavior and media choice / |r Tilo Hartmann -- |t Uses and gratifications as media choice / |r Marina Krcmar and Yuliya Strizhakova -- |t Money does matter / |r Helmut Scherer and Teresa K. Naab -- |t The effect of subjective quality assessments on media selection / |r Jens Wolling -- |t Fast and frugal media choices / |r Julian N. Marewski, Mirta Galesic, and Gerd Gigerenzer -- |t Cognitive dissonance theory : a roller coaster career : how communication research adapted the theory of cognitive dissonance / |r Wolfgang Donsbach -- |t Informational utility as determinant of media choices / |r Matthias R. Hastall -- |t Affect as a predictor of entertainment choice : the utility of looking beyond pleasure / |r Mary Beth Oliver -- |t Media choice as avoidance behavior : avoidance motivations during television use / |r Andreas Fahr and Tabea Böcking -- |t Media choice on a micro level : on-line selective strategies in watching television / |r Helena Bilandzic -- |t The role of structure in media choice / |r James G. Webster -- |t Media choice despite multitasking? / |r Cees M. Koolstra, Ute Ritterfeld, and Peter Vorderer -- |t Media synchronicity and media choice : choosing media for performance / |r Alan R. Dennis, Robert M. Fuller, and Joseph S. Valacich -- |t Media adoption and diffusion / |r Thilo von Pape. |
| 588 | 0 | |a Print version record. | |
| 520 | 8 | |a Annotation |b <P>This volume represents the next generation of research in media psychology, bridging selective exposure into a larger framework of choice in media usage. Considering the myriad media options available to use, this work seeks to answer such questions as: What mechanisms guide an individual's exposure to/choice of media? How can researchers model them? The questions why and how people decide to use media offerings are key in current communication scholarship. Research on selective exposure has addressed this area in the past, but the term 'media choice' is used here to represent any implicit/automatic/spontaneous or explicit/deliberate 'decisions' of the users and subsequent behavioral consequences that lead to a contact with a media stimulus. </P> | |
| 546 | |a English. | ||
| 590 | |a eBooks on EBSCOhost |b EBSCO eBook Subscription Academic Collection - Worldwide | ||
| 650 | 0 | |a Mass media |x Social aspects. | |
| 650 | 0 | |a Mass media |x Psychological aspects. | |
| 650 | 0 | |a Choice (Psychology) | |
| 650 | 2 | |a Choice Behavior | |
| 650 | 6 | |a Médias |x Aspect social. | |
| 650 | 6 | |a Médias |x Aspect psychologique. | |
| 650 | 6 | |a Choix (Psychologie) | |
| 650 | 7 | |a SOCIAL SCIENCE |x Anthropology |x Cultural. |2 bisacsh | |
| 650 | 7 | |a POLITICAL SCIENCE |x Public Policy |x Cultural Policy. |2 bisacsh | |
| 650 | 7 | |a SOCIAL SCIENCE |x Popular Culture. |2 bisacsh | |
| 650 | 7 | |a Choice (Psychology) |2 fast |0 (OCoLC)fst00858327 | |
| 650 | 7 | |a Mass media |x Psychological aspects. |2 fast |0 (OCoLC)fst01011284 | |
| 650 | 7 | |a Mass media |x Social aspects. |2 fast |0 (OCoLC)fst01011303 | |
| 700 | 1 | |a Hartmann, Tilo. | |
| 776 | 0 | 8 | |i Print version: |t Media choice. |d New York : Routledge, 2009 |z 9780415964562 |z 0415964563 |w (DLC) 2008027006 |w (OCoLC)178206788 |
| 856 | 4 | 0 | |u https://ebsco.uam.elogim.com/login.aspx?direct=true&scope=site&db=nlebk&AN=270670 |z Texto completo |
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