Strategic communication in the HIV/AIDS epidemic /

The AIDS epidemic, a staggering challenge by any measure, becomes more complex every year. The global response to this epidemic has taken many forms, with information and communication playing an important role in most initiatives. According to the authors of this important book, strategic communica...

Descripción completa

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autores principales: McKee, Neill, Bertrand, Jane T. (Autor), Becker, Benton Lee, 1938-2015 (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New Delhi ; Thousand Oaks, Calif. : SAGE Publications, ©2004.
Temas:
AIDS (Disease) > Prevention.
Health behavior.
Health education.
Communication in medicine.
Communication.
Misinformation.
Acquired Immunodeficiency Syndrome > prevention & control
Communication
Health Behavior
Health Education
Sida > Prévention.
Habitudes sanitaires.
Éducation sanitaire.
Communication en médecine.
Information.
Mésinformation.
MEDICAL > AIDS & HIV.
HEALTH & FITNESS > Diseases > AIDS & HIV.
AIDS (Disease) > Prevention
Communication in medicine
Health behavior
Health education
Gezondheidsvoorlichting en -opvoeding.
AIDS.
Preventie.
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Cover; Contents; Acknowledgments; The Challenge of Combating HIV/AIDS; Strategic Communication in the Fight Against HIV/AIDS; Communication for Social and Behavioral Change; Reaching eaching Special Audiences; Communication for Health and Social Services; Selected Strategic Approaches; Present resent and Future Challenges for Communicators; Appendix: Resources to Keep Communication Specialists Updated; Bibliography; Index; About the Authors.

Ejemplares similares