Air transportation : a management perspective /

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The sixth edition of Air Transportation: A Management Perspective provides a solid foundation of current practices in air transportation management combined with an extensive historical overview. The book uses past and present trends to forecast future challenges the industry may face, encouraging t...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Wensveen, J. G.
Otros Autores: Wells, Alexander T.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Aldershot, England ; Burlington, VT : Ashgate, ©2007.
Edición:6th ed.
Temas:
Airlines > Management.
Aeronautics, Commercial.
Compagnies de transport aérien > Gestion.
Transports aériens.
TRANSPORTATION > Aviation > Commercial.
TECHNOLOGY & ENGINEERING > Aeronautics & Astronautics.
Transport.
Luchtvaart.
Acceso en línea:Texto completo
Descripción
Sumario:The sixth edition of Air Transportation: A Management Perspective provides a solid foundation of current practices in air transportation management combined with an extensive historical overview. The book uses past and present trends to forecast future challenges the industry may face, encouraging the reader to really think about the decisions a manager implements. Updated topics include airline passenger marketing, labor relations, financing and heightened security precautions.
Notas:Previous edition: by Alexander T. Wells, John G. Wensveen. Belmont, Calif. : Thomson/Brooks/Cole, 2004.
Descripción Física:1 online resource (xxi, 568 pages) : illustrations
Bibliografía:Includes bibliographical references and index.
ISBN:9780754684749
0754684741

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