Twitter means business : how microblogging can help or hurt your company /

Millions of internet users have fallen in love with the Twitter "microblogging" service, which lets them swap brief text "tweets". Now companies are embracing the service to engage customers, promote products and monitor what is being said about their brands.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Ojeda-Zapata, Julio
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Cupertino, CA : HappyAbout.info, ©2008.
Temas:
Internet marketing.
Business communication.
Online social networks.
Social media.
Social Media
Marketing sur Internet.
Communication dans l'entreprise.
Réseaux sociaux (Internet)
Médias sociaux.
social media.
BUSINESS & ECONOMICS > International > Marketing.
BUSINESS & ECONOMICS > Marketing > Multilevel.
BUSINESS & ECONOMICS > Exports & Imports.
Business communication
Internet marketing
Online social networks
Social media
Acceso en línea:Texto completo
Descripción
Sumario:Millions of internet users have fallen in love with the Twitter "microblogging" service, which lets them swap brief text "tweets". Now companies are embracing the service to engage customers, promote products and monitor what is being said about their brands.
Descripción Física:1 online resource (141 pages)
Bibliografía:Includes bibliographical references.
ISBN:9781600051197
1600051197

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