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Practical pricing for results /
This book provides entrepreneurs with a practical guide on how to set and manage the pricing of both the products and services that they offer. It outlines the process of deriving a pricing strategy first, and then monitoring the profit implications of any pricing decisions made.
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
London :
Thorogood,
©2008.
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| Temas: | |
| Acceso en línea: | Texto completo |
| Sumario: | This book provides entrepreneurs with a practical guide on how to set and manage the pricing of both the products and services that they offer. It outlines the process of deriving a pricing strategy first, and then monitoring the profit implications of any pricing decisions made. |
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| Descripción Física: | 1 online resource (xiv, 371 pages) : illustrations |
| Bibliografía: | Includes bibliographical references (page 358) and index. |
| ISBN: | 9781435631632 1435631633 185418623X 9781854186232 |