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Scientific writing : a reader and writer's guide /

Given that scientific material can be hard to comprehend, sustained attention and memory retention become major reader challenges. Scientific writers must not only present their science, but also work hard to generate and sustain the interest of readers. Attention-getters, sentence progression, expe...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Lebrun, Jean-Luc
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hackensack, NJ ; London : World Scientific, ©2007.
Temas:
Acceso en línea:Texto completo
Descripción
Sumario:Given that scientific material can be hard to comprehend, sustained attention and memory retention become major reader challenges. Scientific writers must not only present their science, but also work hard to generate and sustain the interest of readers. Attention-getters, sentence progression, expectation-setting, and "memory offloaders" are essential devices to keep readers and reviewers engaged. The writer needs to have a clear understanding of the role played by each part of a paper, from its eye-catching title to its eye-opening conclusion. This book walks through the main parts of a pape.
Notas:Includes index.
Descripción Física:1 online resource (xii, 210 pages) : illustrations
ISBN:9789812770424
9812770429
1281121398
9781281121394
9786611121396
6611121390