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Entertainment industry economics : a guide for financial analysis /
In this newly revised book, Harold L. Vogel examines the business economics of the major entertainment enterprises: movies, music, television programming, broadcasting, cable, casino gambling and wagering, publishing, performing arts, sports, theme parks, and toys and games. The seventh edition has...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Cambridge ; New York :
Cambridge University Press,
2007.
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| Edición: | 7th ed. |
| Temas: | |
| Acceso en línea: | Texto completo |
| Sumario: | In this newly revised book, Harold L. Vogel examines the business economics of the major entertainment enterprises: movies, music, television programming, broadcasting, cable, casino gambling and wagering, publishing, performing arts, sports, theme parks, and toys and games. The seventh edition has been further revised and broadened and differs from its predecessors by restructuring and repositioning the previous Internet chapter, including new material on the economics of networks and advertising, adding a new section on policy implications, and further expanding the section on recent theoretical work pertaining to box-office behaviour. The result is a comprehensive up-to-date reference guide on the economics, financing, production, and marketing of entertainment in the United States and overseas. Investors, business executives, accountants, lawyers, arts administrators, and general readers will find that the book offers an invaluable guide to how entertainment industries operate. |
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| Descripción Física: | 1 online resource (xxii, 621 pages) : illustrations |
| Bibliografía: | Includes bibliographical references and index. |
| ISBN: | 9780511279492 0511279493 0511276508 9780511276507 0511322046 9780511322044 9780511510786 0511510780 9780521874854 0521874858 9780511277726 0511277725 9780511278310 0511278314 0511278896 9780511278891 |