Mastering business planning and strategy : the power and application of strategic thinking /

Serves as a practical guide to developing successful business plans and strategies. This work looks at practical techniques for profiling the business and the competition, analysing the market, mastering strategic thinking, positioning for marketplace success, option appraisal and strategic decision...

Descripción completa

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Elkin, Paul M.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: London : Thorogood, ©2007.
Edición:2nd ed.
Colección:Masters in management series.
Temas:
Business planning.
Strategic planning.
Business planning > Problems, exercises, etc.
Strategic planning > Problems, exercises, etc.
Planification stratégique.
Planification stratégique > Problèmes et exercices.
BUSINESS & ECONOMICS > Strategic Planning.
exercise books.
Problems and exercises.
Problèmes et exercices.
Acceso en línea:Texto completo
Tabla de Contenidos:
  • The author; Icons; Contents; 1 Mastering Business Success; 2 Mastering strategic analysis; 3 Mastering market analysis; 4 Mastering the volume
  • cost
  • profit relationship; 5 Mastering organizational analysis; 6 Mastering option appraisal; 7 Mastering strategic leadership; 8 Mastering performance measurement; 9 Mastering new business development

Ejemplares similares