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Mastering business planning and strategy : the power and application of strategic thinking /
Serves as a practical guide to developing successful business plans and strategies. This work looks at practical techniques for profiling the business and the competition, analysing the market, mastering strategic thinking, positioning for marketplace success, option appraisal and strategic decision...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
London :
Thorogood,
©2007.
|
| Edición: | 2nd ed. |
| Colección: | Masters in management series.
|
| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 100 | 1 | |a Elkin, Paul M. | |
| 245 | 1 | 0 | |a Mastering business planning and strategy : |b the power and application of strategic thinking / |c Paul Elkin. |
| 250 | |a 2nd ed. | ||
| 260 | |a London : |b Thorogood, |c ©2007. | ||
| 300 | |a 1 online resource (176 pages) | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 490 | 1 | |a Masters in management series | |
| 500 | |a Previous edition: 1998. | ||
| 588 | 0 | |a Print version record. | |
| 520 | |a Serves as a practical guide to developing successful business plans and strategies. This work looks at practical techniques for profiling the business and the competition, analysing the market, mastering strategic thinking, positioning for marketplace success, option appraisal and strategic decision making, as well as implementing change. | ||
| 505 | 0 | |a The author; Icons; Contents; 1 Mastering Business Success; 2 Mastering strategic analysis; 3 Mastering market analysis; 4 Mastering the volume -- cost -- profit relationship; 5 Mastering organizational analysis; 6 Mastering option appraisal; 7 Mastering strategic leadership; 8 Mastering performance measurement; 9 Mastering new business development | |
| 546 | |a English. | ||
| 590 | |a eBooks on EBSCOhost |b EBSCO eBook Subscription Academic Collection - Worldwide | ||
| 650 | 0 | |a Business planning. | |
| 650 | 0 | |a Strategic planning. | |
| 650 | 0 | |a Business planning |v Problems, exercises, etc. | |
| 650 | 0 | |a Strategic planning |v Problems, exercises, etc. | |
| 650 | 6 | |a Planification stratégique. | |
| 650 | 6 | |a Planification stratégique |v Problèmes et exercices. | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Strategic Planning. |2 bisacsh | |
| 650 | 7 | |a Business planning. |2 fast |0 (OCoLC)fst00842819 | |
| 650 | 7 | |a Strategic planning. |2 fast |0 (OCoLC)fst01134371 | |
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| 655 | 7 | |a Problems and exercises. |2 fast |0 (OCoLC)fst01423783 | |
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| 776 | 0 | 8 | |i Print version: |a Elkin, Paul M. |t Mastering business planning and strategy. |b 2nd ed. |d London : Thorogood, ©2007 |z 185418329X |z 9781854183293 |w (OCoLC)70765889 |
| 830 | 0 | |a Masters in management series. | |
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