Global e-commerce : impacts of national environment and policy /

This is the first global assessment of the diffusion and impact of e-business as a basis for understanding how it is likely to evolve. It provides invaluable insights into the forces driving and inhibiting diffusion of B2B and B2C across countries and industries.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Kraemer, Kenneth L., Dedrick, Jason, Melville, Nigel P., Zhu, Kevin
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Cambridge ; New York : Cambridge University Press, 2006.
Temas:
Electronic commerce > Evaluation.
Electronic commerce.
Globalization.
Commerce électronique > Évaluation.
Commerce électronique.
Mondialisation.
globalism.
BUSINESS & ECONOMICS > E-Commerce > Auctions & Small Business.
BUSINESS & ECONOMICS > Marketing > Telemarketing.
BUSINESS & ECONOMICS > Mail Order.
COMPUTERS > Electronic Commerce.
BUSINESS & ECONOMICS > E-Commerce > Internet Marketing.
Electronic commerce
Globalization
E-commerce.
Internationalisatie.
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Introduction / Kenneth L. Kraemer, Jason Dedrick, and Nigel P. Melville
  • Globalization and national diversity : e-commerce diffusion and impacts across nations / Kenneth L. Kraemer, Jason Dedrick, and Nigel P. Melville
  • The United States : adaptive integration versus the Silicon Valley model / Jason Dedrick, Kenneth L. Kraemer, John L. King, and Kalle Lyytinen
  • France : an alternative path to Internet based e-commerce / Eric Brousseau and Bruno Chaves
  • Germany : a 'fast follower' of e-commerce technologies and practices / Wolfgang Koenig, Rolf T. Wigand, and Roman Beck
  • Japan : local innovation and diversity in e-commerce / Dennis S. Tachiki, Satoshi Hamaya, and Kou Yukawa
  • China : overcoming institutional barriers to e-commerce / Zixiang (Alex) Tan and Ouyang Wu
  • Taiwan : diffusion and impacts of the Internet and e-commerce in a hybrid economy / Tain-Jy Chen
  • Brazil : e-commerce shaped by local forces / Paulo Bastos Tigre
  • Mexico : global engagement driving e-commerce adoption and impacts / Juan J. Palacios
  • Global convergence and local divergence in e-commerce : cross-country analyses / Kevin Zhu, Sean Xu, Kenneth L. Kraemer, and Jason Dedrick.

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