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English media texts, past and present : language and textual structure /
This book is among the first to combine a historical view of media texts with a critical look at their textual diversity today. The thirteen chapters cover corpora of early news-papers and pamphlets, present-day news stories and commentaries, TV talk shows and commercials as well as internet present...
| Clasificación: | Libro Electrónico |
|---|---|
| Otros Autores: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Amsterdam ; Philadelphia :
J. Benjamins Pub.,
©2000.
|
| Colección: | Pragmatics & beyond ;
new ser. 80. |
| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 245 | 0 | 0 | |a English media texts, past and present : |b language and textual structure / |c edited by Friedrich Ungerer. |
| 260 | |a Amsterdam ; |a Philadelphia : |b J. Benjamins Pub., |c ©2000. | ||
| 300 | |a 1 online resource (xiv, 286 pages) | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
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| 347 | |a data file | ||
| 490 | 1 | |a Pragmatics & beyond, |x 0922-842X ; |v new ser. 80 | |
| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a ENGLISH MEDIA TEXTS -- PAST AND PRESENT; Editorial page; Title page; LCC data; Table of Contents; Introduction; Part 1. News, Headlines, Advertisements: How Newspapers Developed; 1. ZEN: Preparing the Zurich English Newspaper Corpus1; 2. Pamphlets and Early Newspapers; 3. The Emergence and Development of Headlines in British Newspapers; 4. Women and Headline-Policy in German and English Local Daily Newspapers; 5. Two Hundred Years of Advertising in The Times; 6. "Look how Sexist our Advert is!"; Part 2. The Genres of Present-day Newspapers: A Critical View. | |
| 520 | |a This book is among the first to combine a historical view of media texts with a critical look at their textual diversity today. The thirteen chapters cover corpora of early news-papers and pamphlets, present-day news stories and commentaries, TV talk shows and commercials as well as internet presentations. The studies focus on the wide range of text types in 18th century newspapers and the interpersonal strategies of pamphlets; they pursue the development of the persuasive potential of headlines and advertisements right down to the sophisticated postmodernist and multilingual examples of today. | ||
| 588 | 0 | |a Print version record. | |
| 590 | |a eBooks on EBSCOhost |b EBSCO eBook Subscription Academic Collection - Worldwide | ||
| 650 | 0 | |a Mass media and language. | |
| 650 | 0 | |a Discourse analysis. | |
| 650 | 0 | |a English language |x Discourse analysis. | |
| 650 | 6 | |a Médias et langage. | |
| 650 | 6 | |a Analyse du discours. | |
| 650 | 6 | |a Anglais (Langue) |x Analyse du discours. | |
| 650 | 7 | |a pragmatics. |2 aat | |
| 650 | 7 | |a Discourse analysis |2 fast | |
| 650 | 7 | |a English language |x Discourse analysis |2 fast | |
| 650 | 7 | |a Mass media and language |2 fast | |
| 650 | 7 | |a Fachsprache |2 gnd | |
| 650 | 7 | |a Massenmedien |2 gnd | |
| 650 | 7 | |a Sprache |2 gnd | |
| 650 | 7 | |a Diskursanalyse |2 gnd | |
| 650 | 7 | |a Text |2 gnd | |
| 650 | 7 | |a Englisch |2 gnd | |
| 650 | 7 | |a Médias et langage. |2 ram | |
| 650 | 7 | |a Anglais (langue) |x Analyse du discours. |2 ram | |
| 651 | 7 | |a Englisch. |2 swd | |
| 651 | 7 | |a Rostock <1998> |2 swd | |
| 700 | 1 | |a Ungerer, Friedrich. | |
| 776 | 0 | 8 | |i Print version: |t English media texts, past and present. |d Amsterdam ; Philadelphia : J. Benjamins Pub., ©2000 |w (DLC) 00033719 |
| 830 | 0 | |a Pragmatics & beyond ; |v new ser. 80. |x 0922-842X | |
| 856 | 4 | 0 | |u https://ebsco.uam.elogim.com/login.aspx?direct=true&scope=site&db=nlebk&AN=253454 |z Texto completo |
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