Win new business : a desktop guide /

This title features practical advice and techniques for winning new business from both new and existing customers. It looks at how to: analyze customer needs; build relationships; and write winning proposals. It contains real case studies.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Croft, Susan, 1949-
Formato: Electrónico eBook
Idioma:Inglés
Publicado: London : Thorogood, ©2002.
Temas:
Sales management > Case studies.
Strategic planning > Case studies.
Ventes > Gestion > Études de cas.
Planification stratégique > Études de cas.
BUSINESS & ECONOMICS > Sales & Selling > Management.
Sales management.
Strategic planning.
Case studies.
Acceso en línea:Texto completo
Descripción
Sumario:This title features practical advice and techniques for winning new business from both new and existing customers. It looks at how to: analyze customer needs; build relationships; and write winning proposals. It contains real case studies.
Descripción Física:1 online resource (ix, 181 pages)
Bibliografía:Includes bibliographical references.
ISBN:1423717929
9781423717928
1854185985
9781854185983
1280174013
9781280174018
9786610174010
6610174016

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