Rethinking performance measurement : beyond the balanced scorecard /
A major new study by a leading management scholar from top-ranked Wharton School of Business on problems of performance measurement systems. Highlights particular shortcomings of the widely adopted 'balanced scorecard' technique. Outlines an alternative approach capturing fundamentals of f...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Cambridge, UK ; New York :
Cambridge University Press,
2002.
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Temas: | |
Acceso en línea: | Texto completo |
Tabla de Contenidos:
- Why are performance measures so bad?
- Running down of performance measures
- In search of balance
- From cost drivers to revenue drivers
- Learning from ABPA
- Managing and strategizing with ABPA.