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Consuming sport : fans, sport and culture /
Consuming Sport is the first book to explicitly and comprehensively address how sport is experienced and engaged with in the everyday lives, social networks and consumer patterns of its followers, the fans. It examines the process of becoming a sport fan, and the social and moral career that support...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
London ; New York :
Routledge,
2004.
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| Temas: | |
| Acceso en línea: | Texto completo |
| Sumario: | Consuming Sport is the first book to explicitly and comprehensively address how sport is experienced and engaged with in the everyday lives, social networks and consumer patterns of its followers, the fans. It examines the process of becoming a sport fan, and the social and moral career that supporters follow as their involvement develops over a life-course. As well as developing a new theory of sports fandom and presenting a case for new ethnographic approaches to the study of sports fans, the book includes a wealth of unique research material. The text explores the argument that while concepts of authenticity, tradition, and locality continue to have importance, today, mass media and merchandising have a far greater influence on patterns of loyalty. |
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| Descripción Física: | 1 online resource (x, 182 pages) |
| Bibliografía: | Includes bibliographical references (pages 164-177) and index. |
| ISBN: | 0203493923 9780203493922 0203571770 9780203571774 1280050675 9781280050671 9780415288903 0415288908 9780415288910 0415288916 0203600207 9780203600207 1134440693 9781134440696 |