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This textbook discusses the most important theories of internationalization, including Product Life-Cycle, Internalization, Location, International New Venture concepts, and others. These models are grounded to a considerable extent in the Transaction Cost Theory and the Resource-Based View as expla...
Clasificación: | Libro Electrónico |
---|---|
Autor principal: | Noble, David F. (David Franklin), 1935- |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Indianapolis, IN :
JIST Works,
©2004.
|
Edición: | 3rd ed. |
Temas: | |
Acceso en línea: | Texto completo |
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