Entertainment-education and social change : history, research, and practice /

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Entertainment-Education and Social Change introduces readers to entertainment-education (E-E) literature from multiple perspectives. This distinctive collection covers the history of entertainment-education, its applications in the United States and throughout the world, the multiple communication t...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Singhal, Arvind, 1962-
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Mahwah, N.J. : Lawrence Erlbaum Associates, 2004.
Colección:LEA's communication series.
Temas:
Radio soap operas > Social aspects > Developing countries.
Television soap operas > Social aspects > Developing countries.
Television in education > Developing countries.
Radio in education > Developing countries.
PERFORMING ARTS > Television > Reference.
Radio in education
Television in education
Television soap operas > Social aspects
Developing countries
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Part I History and Theory
  • chapter 1 The Status of Entertainment-Education Worldwide / Arvind Singhal
  • chapter 2 A History of Entertainment-Education, 1958-2000 / David O. Poindexter
  • chapter 3 Entertainment-Education as a Public Health Intervention / Phyllis Tilson Piotrow and Esta de Fossard
  • chapter 4 The Origins of Entertainment-Education / Miguel Sabido
  • chapter 5 Social Cognitive Theory for Personal and Social Change by Enabling Media / Albert Bandura
  • chapter 6 Celebrity Identi?cation in Entertainment-Education / William J. Brown
  • chapter 7 The Theory Behind Entertainment-Education / Suruchi Sood
  • part II Research and Implementation
  • chapter 8 No Short Cuts in Entertainment-Education: Designing Soul City Step-by-Step / Shereen Usdin
  • chapter 9 Organizing a Comprehensive National Plan for Entertainment-Education in Ethiopia / William N. Ryerson
  • chapter 10 Evolution of an E-E Research Agenda / Bradley S. Greenberg
  • chapter 11 Working With Daytime and Prime-Time Television Shows in the United States to Promote Health / Vicki Beck
  • chapter 12 Entertainment-Education Television Drama in the Netherlands / Martine Bouman
  • chapter 13 Entertainment-Education Programs of the BBC and BBC World Service Trust / Michael J. Cody
  • chapter 14 Social Merchandizing in Brazilian Telenovelas / Antonio C. La Pastina
  • chapter 15 Delivering Entertainment-EducationHealthMessages Through the Internet to Hard-to-Reach U.S. Audiences in the Southwest
  • part III Entertainment-Education Interventions and Their Outcomes
  • chapter 16 Entertainment-Education in the Middle East: Lessons From the Egyptian Oral Rehydration Therapy Campaign / Rasha A. Abdulla
  • chapter 17 The Turkish Family Health and Planning Foundation's Entertainment-Education Campaign / Yas¸ar Yas¸er
  • chapter 18 Cartoons and Comic Books for Changing Social Norms: Meena, the South Asian Girl / Neill McKee
  • chapter 19 Air Cover and Ground Mobilization: Integrating Entertainment-Education Broadcasts With Community Listening and Service Delivery in India / Arvind Singhal
  • chapter 20 Entertainment-Education Through Participatory Theater: Freirean Strategies for Empowering the Oppressed / Arvind Singhal
  • chapter 21 Soap Operas and Sense-Making: Mediations and Audience Ethnography / Thomas Tufte
  • chapter 22 Entertainment-Education and Participation: Applying Habermas to a Population Program in Nepal / J. Douglas Storey.

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