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Powerful public relations : a how-to guide for libraries /

The library is still the best place to go for traditional information--and for everything from Internet access, database reference, video and CD check-out to engaging exhibits, entertaining events, and more. The challenge is getting your customers and community to believe that their library has more...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor Corporativo: Library Administration and Management Association
Otros Autores: Karp, Rashelle S.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Chicago : American Library Association, 2002.
Temas:
Acceso en línea:Texto completo
Descripción
Sumario:The library is still the best place to go for traditional information--and for everything from Internet access, database reference, video and CD check-out to engaging exhibits, entertaining events, and more. The challenge is getting your customers and community to believe that their library has more to offer today than it ever did. It?s up to you to communicate that the home or work computer can?t come close to delivering the unique services your library provides. And you can do this with Powerful Public Relations. Whether you have a lot of time to devote to a PR program or just a few hours her.
Notas:"For the Library Administration and Management Association."
Descripción Física:1 online resource (ix, 86 pages) : illustrations
Bibliografía:Includes bibliographical references (pages 71-79) and index.
ISBN:0838998984
9780838998984
9780838908181
0838908187