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McLuhan and Baudrillard : the masters of implosion /
"Marshall McLuhan, the media guru of the 1960s, has not been forgotten. Almost two decades after his death, a McLuhan renaissance is under way. Setting out the theoretical and historical context of this renaissance, McLuhan and Baudrillard: The Masters of Implosion traces the impact of McLuhan&...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
London ; New York :
Routledge,
1999.
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| Temas: | |
| Acceso en línea: | Texto completo |
| Sumario: | "Marshall McLuhan, the media guru of the 1960s, has not been forgotten. Almost two decades after his death, a McLuhan renaissance is under way. Setting out the theoretical and historical context of this renaissance, McLuhan and Baudrillard: The Masters of Implosion traces the impact of McLuhan's ideas on French cultural life and in postmodern theory." "Tracing parallels between the so-called "McLuhan Cult" of the 1960s and the "Baudrillard Scene" of the 1980s, Gary Genosko explores how McLuhan's ideas persist and are distorted through Baudrillard's work, via concepts such as semiurgy, participation, reversibility, the primitive/tribal and implosion. He argues that it is through Baudrillard's influence that McLuhanism has had its greatest impact on contemporary cultural thought and practice."--Jacket |
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| Descripción Física: | 1 online resource (x, 140 pages) |
| Bibliografía: | Includes bibliographical references (pages 123-133) and indexes. |
| ISBN: | 0203158474 9780203158470 020300521X 9780203005217 0415190614 9780415190619 0415190622 9780415190626 9786610336647 6610336644 |