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Becoming a fundraiser : the principles and practice of library development /
"Fundraising is imperative to progress and can help turn an average library into an exceptional one. While libraries are at the forefront of the rapidly changing technology frontier, many face inadequate budgets which can prevent them from keeping pace. This established, award-winning, one-stop...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Otros Autores: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Chicago :
American Library Association,
2000.
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| Edición: | 2nd ed. |
| Temas: | |
| Acceso en línea: | Texto completo |
Tabla de Contenidos:
- Fundraising and you: a personal feasibility study
- Basic concepts: the art and science of fundraising
- Building a team: development staffing for libraries
- Planning to raise funds: understanding, initiating, and evaluating your development program
- Getting to yes: the major-gifts process
- Fundraising with friends groups: the role of friends in development
- Black holes or black ties?: how to make your events worth the trouble
- Making it personal: demystifying fundraising from foundations, corporations, and planned-giving prospects
- Enhancing your image: communicating strategically about your library
- Thoughts on the future of library development
- Prospect development cycle
- Donor prospect target
- Finding your niche.