Linguistic auditing : a guide to identifying foreign language communication needs in corporations /
"Linguistic Auditing tackles an important but overlooked dimension in the drive for quality: capability in foreign language communication, which puts the needs and sensibilities of the customer first, and eliminates loss of time, misunderstandings and bad feelings through helping to maximise st...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Otros Autores: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Clevedon, U.K. :
Multilingual Matters,
©1996.
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Colección: | Topics in translation ;
9. |
Temas: | |
Acceso en línea: | Texto completo |
Sumario: | "Linguistic Auditing tackles an important but overlooked dimension in the drive for quality: capability in foreign language communication, which puts the needs and sensibilities of the customer first, and eliminates loss of time, misunderstandings and bad feelings through helping to maximise staff's current language capacity and build new capability through purpose-based training and conformance at the communication level to planning objectives."--Jacket |
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Descripción Física: | 1 online resource (viii, 139 pages) : illustrations |
Bibliografía: | Includes bibliographical references (pages 137-139) and index. |
ISBN: | 0585154384 9780585154381 9781853592768 1853592765 9781853593284 1853593281 |