The future of the electronic marketplace /

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Leebaert, Derek
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Cambridge, Mass. : MIT Press, ©1999.
Temas:
Electronic commerce.
Internet marketing.
Marketing sur Internet.
Commerce électronique.
BUSINESS & ECONOMICS > Marketing > General.
BUSINESS & ECONOMICS > Distribution.
Internet marketing
Electronic commerce
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Present at the creation / Derek Leebaert
  • The once and future craftsman culture / Les Alberthal
  • A store as big as the world / Walter Forbes
  • The ascent of content / Edward D. Horowitz
  • The digital utility : premonitions of the future of the last great monopoly / William D. Bandt
  • PASHAs : advanced intelligent agents in the service of electronic commerce / Denos Gazis
  • Work remade : an electronic marketplace inside the corporation / David Braunschvig
  • The virtual countinghouse : finance transformed by electronics / Daniel P. Keegan
  • Unseen guardians, invisible treasures / Daniel E. Geer Jr.
  • The walls coming down : interoperability opens the electronic city / Robert J. Bonometti, Raymond W. Smith, and Patrick E. White
  • Paying up : payment systems for digital commerce / Stephen D. Crocker and Russell B. Stevenson Jr.
  • Stars of good omen : satellites in the global electronic marketplace / Irving Goldstein.

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