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EBSCO_ocm42330960 |
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20231017213018.0 |
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980820s1999 nyu o 001 0 eng d |
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| 049 |
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|a UAMI
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| 100 |
1 |
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|a Sherman, Andrew J.
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| 245 |
1 |
0 |
|a Franchising & licensing :
|b two ways to build your business /
|c Andrew J. Sherman.
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| 246 |
3 |
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|a Franchising and licensing
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| 250 |
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|a 2nd ed.
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| 260 |
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|a New York :
|b AMACOM,
|c ©1999.
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| 300 |
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|a 1 online resource (xvi, 449 pages)
|
| 336 |
|
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|a text
|b txt
|2 rdacontent
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| 337 |
|
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|a computer
|b c
|2 rdamedia
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| 338 |
|
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|a online resource
|b cr
|2 rdacarrier
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| 500 |
|
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|a Includes resource directory and index.
|
| 505 |
0 |
0 |
|t Management Systems --
|t The Foundation of Franchising --
|t Operations and Training --
|t Developing System Standards and Enforcing Quality Control --
|t Legal and Strategic Issues --
|t Regulatory Issues --
|t Compliance --
|t Structuring Franchise Agreements, Area Development Agreements, and Related Documents --
|t Protecting Intellectual Property --
|t Managing Disputes --
|t Sales and Marketing Strategies --
|t Developing Sales and Marketing Plans --
|t Taking Your Franchise Program Overseas --
|t Financial Strategies --
|t Business and Strategic Planning for the Growing Franchisor --
|t Raising Growth Capital for Emerging Franchisors --
|t The Role of the Chief Financial Officer and Related Financial and Administrative Management Issues --
|t Special Issues in Mergers and Acquisitions --
|t Managing the Renewal and Transfer Process --
|t Licensing and Other Alternatives to Franchising --
|t Strategic and Structural Alternatives to Franchising --
|t Structuring Licensing Programs and Agreements --
|t Joint Ventures and Strategic Alliances.
|
| 588 |
0 |
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|a Print version record.
|
| 590 |
|
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|a eBooks on EBSCOhost
|b EBSCO eBook Subscription Academic Collection - Worldwide
|
| 650 |
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0 |
|a Franchises (Retail trade)
|z United States.
|
| 650 |
|
0 |
|a License agreements
|z United States.
|
| 650 |
|
6 |
|a Concessions (Commerce de détail)
|z États-Unis.
|
| 650 |
|
6 |
|a Accords sur les licences
|z États-Unis.
|
| 650 |
|
7 |
|a BUSINESS & ECONOMICS
|x Franchises.
|2 bisacsh
|
| 650 |
|
7 |
|a Franchises (Retail trade)
|2 fast
|
| 650 |
|
7 |
|a License agreements
|2 fast
|
| 651 |
|
7 |
|a United States
|2 fast
|
| 776 |
0 |
8 |
|i Print version:
|a Sherman, Andrew J.
|t Franchising & licensing.
|b 2nd ed.
|d New York : AMACOM, ©1999
|z 0814404502
|w (DLC) 98041138
|w (OCoLC)39739729
|
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