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Systematic Literature Reviews in International Marketing From the Past to the Future Part One.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Hulland, John
Otros Autores: Gaur, Ajai, Christofi, Michael
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Bradford, West Yorkshire : Emerald Publishing Limited, 2021.
Colección:International Marketing Review Ser.
Temas:
Acceso en línea:Texto completo

MARC

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035 |a (OCoLC)1281981938  |z (OCoLC)1280392672  |z (OCoLC)1280458251  |z (OCoLC)1280603792  |z (OCoLC)1281972007 
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082 0 4 |a 337  |2 23 
049 |a UAMI 
100 1 |a Hulland, John. 
245 1 0 |a Systematic Literature Reviews in International Marketing  |h [electronic resource] :  |b From the Past to the Future Part One. 
260 |a Bradford, West Yorkshire :  |b Emerald Publishing Limited,  |c 2021. 
300 |a 1 online resource (312 p.). 
490 1 |a International Marketing Review Ser. ;  |v v.5 
500 |a Description based upon print version of record. 
505 0 |a Cover -- Guest editorial -- A critical review of international print advertisements: evolutionary analysis, assessment and elucidations, from 1965 to 2020 -- A bibliometric review of International Marketing Review (IMR): past, present, and future -- Searching for a new perspective on institutions, networks and the internationalisation of SMEs in emerging economies: A systematic literature review -- Conflict in online consumption communities: a systematic literature review and directions for future research -- Big data-driven strategic orientation in international marketing 
505 8 |a Marketing innovation and internationalization in smart city development: a systematic review, framework and research agenda -- Cross-disciplinary issues in international marketing: a systematic literature review on international marketing and ethical issues -- The determinants of international new venture performance: a review and future research agenda -- International marketing studies in banking and finance: a comprehensive review and integrative framework -- Three decades of export competitiveness literature: systematic review, synthesis and future research agenda 
590 |a ProQuest Ebook Central  |b Ebook Central Academic Complete 
650 0 |a International economic relations. 
650 7 |a International economic relations  |2 fast 
700 1 |a Gaur, Ajai. 
700 1 |a Christofi, Michael. 
758 |i has work:  |a Systematic Literature Reviews in International Marketing (Text)  |1 https://id.oclc.org/worldcat/entity/E39PD3RvctjHWWc9yWR6v76mMP  |4 https://id.oclc.org/worldcat/ontology/hasWork 
776 0 8 |i Print version:  |a Hulland, John  |t Systematic Literature Reviews in International Marketing  |d Bradford, West Yorkshire : Emerald Publishing Limited,c2021 
830 0 |a International Marketing Review Ser. 
856 4 0 |u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=6787963  |z Texto completo 
938 |a ProQuest Ebook Central  |b EBLB  |n EBL6787963 
938 |a YBP Library Services  |b YANK  |n 17684006 
994 |a 92  |b IZTAP