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Gorillas Can Dance Lessons from Microsoft and Other Corporations on Partnering with Startups.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Prashantham, Shameen
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Newark : John Wiley & Sons, Incorporated, 2021.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Cover
  • Title Page
  • Copyright Page
  • Contents
  • Foreword
  • Preface
  • Prologue Microsoft's Startup Partnering Journey
  • Microsoft: A Case Study in Startup Partnering
  • Phase 1 Getting Startup Partnering Off the Ground
  • Phase 2 Extending and Deepening Startup Engagement
  • Phase 3 Mainstreaming Startup Partnering into the Core Strategy
  • Lessons from the Microsoft Story
  • What This Book Is About
  • Part One Why
  • Chapter 1 Why Entrepreneurship Matters for Large Corporations
  • Why Partner with Startups
  • Managers versus Entrepreneurs: The Challenge of Disruption
  • Managers as Entrepreneurs: Responding to Disruption
  • Managers with Entrepreneurs: Partnering with External Startups
  • Scope for Win-Win Collaboration
  • Chapter 2 Why Partnering with Startups Isn't Easy
  • Scope for Win-Win . . . But Asymmetries to Overcome
  • Goal Asymmetry
  • Structure Asymmetry
  • Attention Asymmetry
  • The Paradox of Asymmetric Partnering
  • Part Two How
  • Chapter 3 How to Partner with Startups Systematically
  • A Threefold Strategy to Overcome Asymmetries
  • Clarifying Synergies
  • Creating Interfaces
  • Cultivating Exemplars
  • Understanding the Startup's Perspective
  • Chapter 4 Building the Capability to Partner with Startups
  • Learning to Partner with Startups
  • Initiation
  • Expansion
  • Systematization
  • Learning from External Specialists
  • Part Three Where
  • Chapter 5 Partnering with Startups Around the World
  • Learning from the World
  • Think Global, Act Local: Adapting Practices
  • Think Local, Act Global: Adopting Practices
  • Think Global, Act Global: Aligning Practices
  • Looking to New Frontiers
  • Chapter 6 Partnering with Startups as a Force for Good
  • Dancing with Gorillas for the Sustainable Development Goals
  • Societal Synergy
  • Inclusive Interface
  • Hybrid Exemplar
  • Building SDG Coalitions.
  • Epilogue Three Mindsets for the SDG Decade of Action
  • Contributing to the SDG Decade of Action In A Post-Covid World
  • Entrepreneurial, Collaborative and Global Mindsets
  • Harnessing Entrepreneurship and Globalization Via Collaboration
  • Endnotes
  • Acknowledgments
  • About the Research
  • About the Author
  • Index
  • EULA.