Handbook of Web Surveys
"Web surveys have become a popular means of data collection. It is a cheap and fast way to collect data potentially large group of people. Carrying out a web survey, however, also involves a number of methodological issues. Researchers conducting web-based survey research must understand (1) ma...
Clasificación: | Libro Electrónico |
---|---|
Autor principal: | |
Otros Autores: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Newark :
John Wiley & Sons, Incorporated,
2021.
|
Edición: | 2nd ed. |
Colección: | Wiley Handbooks in Survey Methodology Ser.
|
Temas: | |
Acceso en línea: | Texto completo |
Sumario: | "Web surveys have become a popular means of data collection. It is a cheap and fast way to collect data potentially large group of people. Carrying out a web survey, however, also involves a number of methodological issues. Researchers conducting web-based survey research must understand (1) major sources of survey error associated with this kind of data collection and current approaches to addressing these problems; (2) current best practices for the conducting this kind of research, such as the basic principles of web survey questionnaire design; and (3) the advantages and disadvantages of web surveys, relative to other survey data collection modes"-- |
---|---|
Notas: | Description based upon print version of record. |
Descripción Física: | 1 online resource (626 p.). |
ISBN: | 9781119371687 1119371686 9781119371694 1119371694 |