History of public relations /

Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Theofilou, Anastasios (Editor ), Supa, Dustin (Editor ), Fitch, Kate (Editor )
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Bradford, West Yorkshire : Emerald Publishing Limited, 2020.
Colección:Corporate communications ; vol. 25, no. 4.
Temas:
Public relations > History.
Relations publiques > Histoire.
Public relations
History
Acceso en línea:Texto completo
Tabla de Contenidos:
  • The propaganda of universal fascism: peace, empire and international co-operation in British Union of Fascists' publicity from 1932 to 1939
  • Authorial voice(s): the writing styles of Francis X. Carty
  • The epistemic project of open diplomacy and the League of Nations: Co-evolution between diplomacy, PR and journalism
  • Nineteenth century public relations: Siam's campaign to defend national sovereignty
  • Chartered status and public relations' struggle for legitimacy
  • Bandwidth lost: family planners and post-war television
  • A cultural-economic examination of public relations measurement in the 1920s and its implications for contemporary practice
  • The emergence and development of teaching public relations in the United Arab Emirates: an in-depth look
  • Problematising history in the public relations curriculum
  • "He Iwi tahi tatou": Aotearoa and the legacy of state-sponsored national narrative.

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