Continuing to Broaden the Marketing Concept
Potential Remedies -- Conclusions and Recommendations -- Disclosures and Disclaimers -- False and Misleading Claims -- Implementation -- References -- III - The World Around Us - Now and Soon -- The Retirement Planning Crisis: Finding a Way Out with a Consumer Behavior Perspective -- Abstract -- Wha...
Clasificación: | Libro Electrónico |
---|---|
Autor principal: | Iacobucci, Dawn |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Bingley :
Emerald Publishing Limited,
2020.
|
Colección: | Review of Marketing Research Ser.
|
Temas: | |
Acceso en línea: | Texto completo Texto completo |
Ejemplares similares
-
Market Entry into the USA Why European Companies Fail and How to Succeed /
por: Drews, Ralf, et al.
Publicado: (2016) -
Measurement in marketing /
Publicado: (2022) -
The Intuitive Customer 7 Imperatives For Moving Your Customer Experience to the Next Level /
por: Shaw, Colin, et al.
Publicado: (2016) -
Marketing accountability for marketing and non-marketing outcomes /
Publicado: (2021) -
Advertising in the Aging Society Understanding Representations, Practitioners, and Consumers in Japan /
por: Kohlbacher, Florian, et al.
Publicado: (2016)