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Regulatory fit and persuasion through advocacy messages and narratives /

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Vaughn, Leigh Ann
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York : Nova Science Publishers, c2010.
Colección:Psychology research progress series.
Temas:
Acceso en línea:Texto completo

MARC

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100 1 |a Vaughn, Leigh Ann. 
245 1 0 |a Regulatory fit and persuasion through advocacy messages and narratives /  |c Leigh Ann Vaughn. 
264 1 |a New York :  |b Nova Science Publishers,  |c c2010. 
300 |a 1 online resource. 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
490 1 |a Psychology research progress series 
504 |a Includes bibliographical references and index. 
505 0 |a Regulatory fit, feeling right and engagement strength. Eliciting experiences of regulatory fit. Regulatory fit with means of engagement and with outcomes -- Persuasion through advocacy messages. Research on regulatory fit and persuasion through advocacy messages. Hypotheses about the interplay of elaboration likelihood and regulatory fit in persuasion through advocacy messages -- Persuasion via narratives. Transportation and persuasion. Research on regulatory fit and persuasion via narratives. Transportation likelihood. Effects of regulatory fit on narrative transportation and persuasion : hypotheses organized by transportation likelihood -- Conclusion. 
588 |a Description based on print version record. 
546 |a English. 
590 |a ProQuest Ebook Central  |b Ebook Central Academic Complete 
590 |a eBooks on EBSCOhost  |b EBSCO eBook Subscription Academic Collection - Worldwide 
650 0 |a Persuasion (Psychology) 
650 0 |a Influence (Psychology) 
650 0 |a Books and reading  |x Psychological aspects. 
650 6 |a Influence (Psychologie) 
650 6 |a Livres et lecture  |x Aspect psychologique. 
650 7 |a SELF-HELP  |x Motivational & Inspirational.  |2 bisacsh 
650 7 |a Books and reading  |x Psychological aspects  |2 fast 
650 7 |a Influence (Psychology)  |2 fast 
650 7 |a Persuasion (Psychology)  |2 fast 
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830 0 |a Psychology research progress series. 
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