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LEADER 00000cam a2200000M 4500
001 EBOOKCENTRAL_on1154853441
003 OCoLC
005 20240329122006.0
006 m o d
007 cr |n|||||||||
008 200521s2020 xx o 000 0 eng d
040 |a YDX  |b eng  |c YDX  |d EBLCP  |d N$T  |d OCLCF  |d OCLCO  |d OCLCQ  |d OCLCO  |d OCLCL  |d TMA  |d OCLCQ 
019 |a 1150153011 
020 |a 9781474250566  |q (electronic bk.) 
020 |a 1474250564  |q (electronic bk.) 
020 |z 1350153893 
020 |z 9781350153899 
029 1 |a AU@  |b 000070392328 
035 |a (OCoLC)1154853441  |z (OCoLC)1150153011 
050 4 |a N8350  |b .B67 2017 
082 0 4 |a 702.3  |2 23 
049 |a UAMI 
100 1 |a BRANAGAN, ALISON. 
245 1 0 |a ESSENTIAL GUIDE TO BUSINESS FOR ARTISTS AND DESIGNERS  |h [electronic resource]. 
260 |a [S.l.] :  |b AVA ACADEMIA,  |c 2020. 
300 |a 1 online resource 
490 1 |a Essential Guides 
505 0 |a Intro -- TABLE OF CONTENTS -- Foreword -- Acknowledgements -- Introduction -- Chapter 1 -- Making creativity pay -- Why cancreatives become poor? -- Debunking the discovery myth -- Developing an entrepreneurial outlook -- Web and graphic designer -- Alana Biviano -- RESOURCES -- Chapter 2 -- How to make a living -- Achieving focus -- Self-employment and paid employment -- Gaining adult teaching qualifications -- Importance of business and enterprise skills -- Bespoke wall coverings and mural designer -- Annette Taylor-Anderson -- RESOURCES -- Chapter 3 -- Overview of business start-up 
505 8 |a Why set up in business? -- Seven steps to self-employment -- Other business structures -- BUSINESS START-UP CHECKLIST -- Jewellery designer and maker -- Monique Daniels -- RESOURCES -- Chapter 4 -- Money management -- Basic calculations -- Valuing time -- Professional fees and pricing -- The illustrator, writer, animator, artist (utility man) -- Tim Bradford -- A COSTING AND PRICING QUIZ -- RESOURCES -- Chapter 5 -- Business planning -- The importance of business names -- Why do I need a business plan? -- How to write a business plan -- Business plan template for artists and designers 
505 8 |a Visual arts consultancy -- Karl Grupe and Julia Massey-Stewart -- RESOURCES -- Chapter 6 -- Building networks -- The importance of networking -- How to navigate networks -- Virtual networking and showcasing -- RESOURCES -- Chapter 7 -- Self-promotion -- Self-presentation -- Basic publicity materials -- Creative marketing -- Visual artist -- Rob Pepper -- RESOURCES -- Chapter 8 -- Funding and sponsorship -- How to get a loan -- Applying for grants and sponsorship -- Alternative fundraising strategies -- Product designer -- Kathleen Hills -- RESOURCES -- Chapter 9 -- Creative crimes 
505 8 |a Protecting and exploiting intellectual property (IP) -- Now let's clarify the basics -- The basics of terms and conditions -- Insurances and other important regulations -- RESOURCES -- Chapter 10 -- Confidence and negotiation tactics -- The art of persuasion -- Understanding contracts -- The rules of negotiation -- RESOURCES -- Chapter 11 -- Records, tax and basic bookkeeping -- Invoicing and getting paid -- Taxation demystified -- UK tax bands -- Introduction to bookkeeping -- Interior designer -- Audrey Whelan -- RESOURCES -- Chapter 12 -- Websites, blogs and social media 
505 8 |a Websites and trading online -- Making new connections -- How to build a social media presence -- Blog your art out -- The online portfolio website -- Alex Brownless and Katie Dominy -- RESOURCES -- Chapter 13 -- Innovation and future trends -- The entrepreneurial environment -- Innovation and technology -- Creative development and future trends -- Digital craftsman -- Damien Borowik -- RESOURCES -- Chapter 14 -- Ideas for growth -- Options for growth -- Structures for growth -- Output 2030 -- The toy designer -- Rob Dakin -- RESOURCES -- Appendix 1: Business knowledge exercises 
590 |a eBooks on EBSCOhost  |b EBSCO eBook Subscription Academic Collection - Worldwide 
590 |a ProQuest Ebook Central  |b Ebook Central Academic Complete 
650 0 |a Art  |x Vocational guidance. 
650 0 |a Artists  |x Vocational guidance. 
650 0 |a Designers  |x Vocational guidance. 
650 0 |a New business enterprises  |x Management. 
650 0 |a Industrial design  |x Vocational guidance. 
650 6 |a Art  |x Orientation professionnelle. 
650 6 |a Design  |x Orientation professionnelle. 
650 6 |a Nouvelles entreprises  |x Gestion. 
650 7 |a Art  |x Vocational guidance  |2 fast 
650 7 |a Artists  |x Vocational guidance  |2 fast 
650 7 |a New business enterprises  |x Management  |2 fast 
758 |i has work:  |a The essential guide to business for artists and designers (Text)  |1 https://id.oclc.org/worldcat/entity/E39PCGDbX6ppMFJbHQp6QgMtXb  |4 https://id.oclc.org/worldcat/ontology/hasWork 
776 0 8 |c Original  |z 1350153893  |z 9781350153899  |w (OCoLC)1137808797 
830 0 |a Essential guides. 
856 4 0 |u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=6198804  |z Texto completo 
938 |a YBP Library Services  |b YANK  |n 301277702 
938 |a ProQuest Ebook Central  |b EBLB  |n EBL6198804 
938 |a EBSCOhost  |b EBSC  |n 2474393 
994 |a 92  |b IZTAP