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Stop listening to the customer : try hearing your brand instead /
The customer is not always right. Far from it. What the customer wants is often at odds with what is best for the business or brand. Adam draws on his years of creative agency experience, the wisdom of other voices, as well as marketing science to outline the dangers of listening to the customer too...
| Clasificación: | Libro Electrónico |
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| Autores principales: | , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Milton, Qld :
John Wiley & Sons Australia, Ltd,
2020.
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| Temas: | |
| Acceso en línea: | Texto completo |
Search Result 1
por Ferrier, Adam
Publicado 2020
Texto completo (Requiere registro previo con correo institucional)
Publicado 2020
Electrónico
Audiom
Search Result 2