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Monetization of Copyright Assets by Creative Enterprises

The objective of this study is to create an awareness of intellectual property rights that are associated with creative activities and to present financial and valuation tools that can enable the quantification of the monetary value of successful creative efforts.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Organization, World Intellectual Property
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Geneva : World Intellectual Property Organization, 2014.
Colección:Copyright and Related Rights.
Temas:
Acceso en línea:Texto completo
Descripción
Sumario:The objective of this study is to create an awareness of intellectual property rights that are associated with creative activities and to present financial and valuation tools that can enable the quantification of the monetary value of successful creative efforts.
Descripción Física:1 online resource (104 pages)
ISBN:9789280524550
9280524550