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|a 659.2
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|a UAMI
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|a Sriramesh, Krishnamurthy.
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|a The Global Public Relations Handbook :
|b Theory, Research, and Practice.
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|a 3rd ed.
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|a Milton :
|b Routledge,
|c 2019.
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|a 1 online resource (367 pages)
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|a text
|b txt
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|a Cover; Half Title; Title Page; Copyright Page; Dedication; Table of Contents; Foreword; Preface; Acknowledgments; Introduction; Contributor Biographies; I: Conceptual Foundations of Global Public Relations; 1. Comparative Political Systems and Public Relations: An Overview; Introduction; Democracies Versus Authoritarian Regimes; Comparing Variations among Democracies; Comparing Other Political Systems; Conclusion; Note; References; 2. The Intersection of Political and Economic Systems in Global Public Relations Practice; Politics and Public Relations; Economics and Public Relations
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|a Is Rational Choice Still Rational?The Level of Economic Development and Public Relations; Concluding Thoughts; References; 3. Culture: The "Silent" Language is also the "Neglected" Language; Culture as an Antecedent for Public Relations; The Impact of Public Relations on Culture; Public Relations as a Culture; Conclusion; References; 4. The Media, International, Transnational and Global Public Relations; From Media to Mediatization; International, Transnational and Global Media Relations; Public Relations and the Media in the 21st Century; Media Control; Media Diffusion; Media Access
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|a ConclusionNote; References; 5. The Nexus between Activism and Public Relations; Environmental Variables and Activism; Literature on Activism and Public Relations from 2009-2019; Future Research and Conclusion; References; II: Current Key Global Players; 6. Leading an Ethical Industry: Local and Global Professional Public Relations Associations; Introduction; Widening the Context: Professionalization, Professional Associations, and Codes of Ethics; National and International Codes; Toward Ethical Futures: Strategies and a Conclusion; References
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|a 7. The Development and Challenges of Global Public Relations AgenciesIntroduction; Role of the Public Relations Agency; International Expansion; Global Aspirations of Major PR Agencies; The World's Leading Global PR Agencies; The Changing Nature of International Public Relations; References; 8. State Capture and the Demise of Bell Pottinger: Misusing Public Relations to Shape Future Kakistocracies?; Introduction; The Shaping of Future Kakistocracies; Part One: State Capture in South Africa, Bell Pottinger and the Guptas; Part Two: Lessons from the Bell Pottinger Battlefield; Conclusion; Notes
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|a References9. Exploring the Complexity of Global Strategic Communication Practice inGovernment: The Case of the Canadian Federal Government; Introduction; The Canadian Government; Canadian Internationalism; Standards Affecting Purposeful Use in the Canadian Government'sCommunications Policy; Structure and Roles of the Federal Government CommunicationFunction; Global Affairs Communication; Conclusion; References; 10. Global Public Sector and Political Communication; Whom Do They Serve?; How Is Communication in the Public Sector Different?; Political or Non-Political?
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|a Trust in Politicians, Trust in Authorities
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590 |
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|a ProQuest Ebook Central
|b Ebook Central Academic Complete
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650 |
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|a Public relations
|v Cross-cultural studies.
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650 |
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|a Relations publiques
|v Études transculturelles.
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|a Public relations
|2 fast
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|a Cross-cultural studies
|2 fast
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|a Vercic, Dejan.
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758 |
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|i has work:
|a The global public relations handbook (Text)
|1 https://id.oclc.org/worldcat/entity/E39PCFMvkhF9YRKKKQgXJfbBdP
|4 https://id.oclc.org/worldcat/ontology/hasWork
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|i Print version:
|a Sriramesh, Krishnamurthy.
|t Global Public Relations Handbook : Theory, Research, and Practice.
|d Milton : Routledge, ©2019
|z 9780367370138
|
856 |
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