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Business writing for technical people : the most effective ways to get your message across /
Business writing is all about effective communication and persuasion. Technically-minded people can struggle and many businesses get it wrong, losing their readers in avalanches of acronyms and jungles of technical jargon. It doesn't have to be that way. In this book you'll discover how to...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Swindon, UK :
BCS, Chartered Institute for IT,
[2018]
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| Temas: | |
| Acceso en línea: | Texto completo Texto completo |
| Sumario: | Business writing is all about effective communication and persuasion. Technically-minded people can struggle and many businesses get it wrong, losing their readers in avalanches of acronyms and jungles of technical jargon. It doesn't have to be that way. In this book you'll discover how to give your communication skills an upgrade, exploring the tips and tricks that will enable you to write effectively and persuasively for any audience. You'll discover how to optimise your words for maximum impact, which terrible traps to avoid and how to make your expertise and enthusiasm even more infectious. |
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| Descripción Física: | 1 online resource (88 pages) |
| Bibliografía: | Includes bibliographical references and index. |
| ISBN: | 9781780174433 1780174438 9781780174440 1780174446 9781780174426 178017442X |