From Value Pricing to Pricing Value
Clasificación: | Libro Electrónico |
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Autor principal: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
New York :
Business Expert Press,
2019.
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Temas: | |
Acceso en línea: | Texto completo |
Tabla de Contenidos:
- Cover; Contents; Testimonials; Introduction; Part I: Mastering the Art of Pricing Value; Chapter 1: What Is Value?; Chapter 2: The Power of Leverage; Chapter 3: C#1 Control Your Fear; Chapter 4: C#2 Comprehend Value; Chapter 5: C#3 Create Value; Chapter 6: C#4 Capture Value; Chapter 7: C#5 Communicate Value; Chapter 8: C#6 Convince; Chapter 9: Psychology and Science of Value; Part II: Implementing Pricing Value; Chapter 10: Preparing for the Move to Pricing Value; Chapter 11: How to Decide on Your Firm's Solutions and Prices; Chapter 12: How to Re-value All Your Existing Clients
- Chapter 13: How to Increase Revenue Quality in Your FirmChapter 14: Creating Good Pricing Habits and Mindsets; About the Author; Index; Adpage; Backcover