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Data Analytics : Effective Methods for Presenting Results.

If you are a manager who receives the results of any data analyst's work to help with your decision-making, this book is for you. Anyone playing a role in the field of analytics can benefit from this book as well. In the two decades the editors of this book spent teaching and consulting in the...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Samaddar, Subhashish
Otros Autores: Nargundkar, Satish
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Milton : Auerbach Publications, 2019.
Colección:Data analytics applications.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Cover; Half Title; Series Page; Title Page; Copyright Page; CONTENTS; PREFACE; EXECUTIVE SUMMARY; EDITORS; CONTRIBUTORS; CHAPTER 1 KNOW YOUR AUDIENCE; Preparing for Your Presentation; Organizing the Presentation; Audience Interaction; CHAPTER 2 PRESENTING RESULTS FROM COMMONLY USED MODELING TECHNIQUES; Regression Analysis; Cluster Analysis; Summary; CHAPTER 3 VISUALIZATION TO IMPROVE ANALYTICS; The Paradox of Visualization; Things Are Not Always as They Seem; The Role of Domain Knowledge; Moving through Complexity; Simplicity Is Hard; Conclusion
  • CHAPTER 4 MARKETING MODELS-DEMONSTRATING EFFECTIVENESS TO CLIENTSCustom versus Generic Data Fields; Generic Model Visualization; GamerIQ-A Generic Model; Selling the Model; Custom Marketing Models; Do's and Don'ts in Client Meetings; Conclusion; Appendix A: Game Over-AnalyticsIQ Is Proud To Release GamerIQ; Let's Play; GamerIQ; Level Up; How AIQ Data Compares to Other Providers; CHAPTER 5 RESTAURANT MANAGEMENT: CONVINCING MANAGEMENT TO CHANGE; Introduction; Strategy and Operations; Finding and Assessing Performance Improvement Projects; Communicating Results
  • From Marketing Research to Operations ResearchConclusions; CHAPTER 6 PROJECT PRESENTATIONS IN THE ARMED FORCES; Common Types of Analysis in the Armed Forces; Audience, Time, and Complexity Considerations; The Audience; Complexity and Time; Other Examples of Successful Techniques and Slides; Summary; CHAPTER 7 INVENTORY MANAGEMENT-CUSTOMIZING PRESENTATIONS FOR MANAGEMENT LAYERS; Inventory Management at Intel; Review 1: Presenting to My Manager; Review 2: Model Validation; Review 3: Technical Experts; Review 4: Presenting to Senior Management; Summary
  • CHAPTER 8 EXECUTIVE COMMUNICATION IN PROCESS IMPROVEMENTIntroduction to Lean Six Sigma; Data Availability, Level of Rigor, and Managing Expectations; BBs Are Not Superheroes; GBs Have Day Jobs; Do's and Don'ts of Presenting LSS Work to Leadership; Conclusion; CHAPTER 9 INTERNAL AUDITING-SEEKING ACTION FROM TOP MANAGEMENT TO MITIGATE RISK; Introduction; Use of Analytics in Auditing; Conclusion; CHAPTER 10 CONSUMER LENDING-WINNING PRESENTATIONS TO INVESTORS; The Backdrop; Building the Systems; Audience Drives the Reporting Needs; Analytics, Visualization, and Storytelling
  • The Problem with Analysts: Black Swans, ML, and the FutureCHAPTER 11 "AS YOU CAN SEE ... "; Epilogue; INDEX