We want fish sticks : the bizarre and infamous rebranding of the New York Islanders /

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Hirshon, Nicholas (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Lincoln : University of Nebraska Press, [2018]
Temas:
New York Islanders (Hockey team) > History.
National Hockey League > History > 20th century.
National Hockey League
New York Islanders (Hockey team)
1900-1999
Stanley Cup (Hockey) > History > 20th century.
GAMES > Gambling > Sports.
SPORTS & RECREATION > Business Aspects.
SPORTS & RECREATION > Essays.
SPORTS & RECREATION > History.
SPORTS & RECREATION > Reference.
TRAVEL > Special Interest > Sports.
History
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Foreword / by Éric Fichaud
  • Acknowledgments
  • Introduction
  • 1. Birth of a brand
  • 2. A frozen-dinner franchise
  • 3. The Baymen and the Bruin
  • 4. New team, dashed dream
  • 5. Dead in the water
  • 6. Spano for president
  • 7. From savior to devil
  • Epilogue.

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